Hong Kong food map

This escalator walkway system is the longest outdoor covered escalator in the world.

This map was a collaboration with the social media team. The goal was to promote some of the best restaurants in Hong Kong. The team provided the restaurants and I did the illustrations, art direction and research (locations, Hong Kong objects and maps).

As this escalator system is pretty complex, I tried to simplify it as much as possible. Using our brand colors for the illustrations I added some shadows to give the map some depth.

Detail of the illustrated objects used for the map.

Another level of complexity: this map had to be divided in smaller images so it could be diplayed in mobile devices.

Map broke down to three images and the legend with all information.